
Hello, my name is
SARAH ROSE.
I’m an international journalist, writer, and brand-marketing creative — plus the lead singer of a pretty cool rock band.
I most recently worked as a news writer for AIN Media Group, reporting globally on the latest in the aerospace industry. Prior to that, I was a journalist and news writer for Georgia Public Broadcasting, Georgia's NPR and PBS affiliate station.
I've also previously worked for a variety of national nonprofit organizations in leadership and outreach roles – including as Care2's Marketing Manager and Senior LGBTQ Issues Advocate, as well as a National Organizer for RepresentUs.
Earlier in my career, I served as a legislative assistant in the U.S. Congress.
I'm a proud 2012 graduate of Kennesaw State University with a Bachelors of Science in Political Science.
Selected Portfolio
I’m at my most passionate as a journalist when telling the human side of a story — illuminating a person’s passions, struggles, conflicts, and aspirations.
Reporting
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A Georgia business is striving to make the best lightsaber in the galaxy
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As a potential strike still looms, here's a look inside the lives of Georgia's film workers
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Protests around Confederate store reflect a changing southern city
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2021 shines difficult, complicated spotlight on transgender Georgians
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Mass Pop Culture Celebration Dragon Con Goes On In The Era Of COVID-19
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These Atlanta artists crowdfunded their comic into an animated film. Then, they won big
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Atlantan living in Hong Kong: 'I've started to see the tension build'
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EBACE Keynote Addresses Political Climate and Climate Change
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How the Completions Industry Hopes To Shake Up 2024 and Beyond
Interviews
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Senator Jon Ossoff Talks LGBTQ+ Issues, Solo Debate — And Outkast
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Killer Mike Talks Atlanta Protests, 'Kill Your Masters' T-Shirt
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Commerce Secretary Gina Raimondo On The Endless Frontier Act
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Karine Jean-Pierre Talks COVID Relief Bill
Editorials
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Beyond Pride Month: Make Rainbow Crosswalks Permanent (The Advocate)
Outreach, Marketing, Public Relations
I bring a voice that moves global conversations — let’s put it to work for you.
Content Strategy • Media Relations • Community Engagement • Ad Campaign Management
In addition to my work as a journalist, I’ve partnered with nonprofits, advocacy organizations, and public companies internationally to sharpen their branding and craft messaging that resonates across cultures and sparks global conversations.
At Care2, I led international advocacy campaigns that captured widespread media attention, with coverage on CNN, BBC, Al Jazeera, The Guardian, Fox News, MSNBC, the Daily Mail, Entertainment Tonight, and more. I shaped the platform’s brand voice, launched social campaigns that reached audiences worldwide, drove targeted email outreach, and directed press strategy across multiple regions.
As National Organizer at RepresentUs during the 2018 U.S. midterm elections, I built and managed a nationally connected grassroots network and developed messaging strategies that contributed to 28 ballot-measure victories, demonstrating the power of cross-border collaboration in strengthening democratic engagement.

Actress Carrie Fisher (and her dog Gary!) participating in one of Care2's campaigns.

Music
While some know me for my work in journalism and marketing, I’ve also spent the past decade as the lead singer of the cabaret-punk band Sarah and the Safe Word.
With the band, I have:
• Achieved 30 million streams on Spotify
• Signed with Take This to Heart Records (distributed by Warner Music)
• Sold out shows across the U.S. and Europe
• Built a dedicated global fan community from the ground up using grassroots marketing skills
This journey has taught me how to build an international brand, grow an audience, and lead a team — skills that continue to elevate my work in other fields. It has also shaped my unique creative voice.
Creativity and strategy don’t live in separate worlds; together, they make stories more powerful and brands more human.
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